Legal
Privacy Policy
This Privacy Policy is prepared in compliance with the Personal Data Protection Act 2012 (Singapore) and is effective from the date stated above.
1. Overview
This Privacy Policy sets out how Freemansland Creatives Pte Ltd (UEN: 202321157G), referred to in this document as Freemansland Creatives, we, us, or our, collects, uses, discloses, and protects personal data in accordance with the Personal Data Protection Act 2012 of Singapore (PDPA) and its subsidiary legislation.
By accessing or using our website at freemanslandcreatives.com (the Site) or by providing us with your personal data in connection with our services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal data as described herein.
We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Site with a revised Last Updated date. Your continued use of the Site following the posting of changes constitutes your acceptance of such changes.
2. Personal Data We Collect
We collect personal data that you voluntarily provide to us and data generated through your interaction with the Site. The categories of personal data we may collect include:
Contact and identification data: your full name, email address, telephone number, job title, and company or organisation name — collected when you submit a contact form, book a discovery call, or request a quote.
Communication data: the content of messages, enquiries, feedback, or correspondence you send us via the Site or by email.
Usage and technical data: IP address, browser type and version, operating system, referring URLs, pages visited, time spent on pages, and click-path data — collected automatically through cookies and similar technologies when you use the Site.
Marketing preferences: your preferences regarding receiving marketing communications from us.
We do not knowingly collect personal data from individuals under the age of 18. If you are under 18, please do not submit personal data to us without the consent of a parent or legal guardian.
3. Purpose of Collection and Use
We collect and use your personal data for the following purposes:
Service delivery: to respond to your enquiries, provide quotations, deliver consulting, technology, and branding services you have engaged us for, and to communicate with you about ongoing projects.
Business administration: to manage our client relationships, maintain accurate records, issue invoices, and process payments.
Marketing and communications: to send you updates, newsletters, thought leadership content, event invitations, and promotional materials about our services — but only where you have consented or where we have a legitimate interest under the PDPA. You may opt out at any time.
Website improvement: to analyse usage patterns, diagnose technical issues, improve the Site content and functionality, and conduct internal research and analytics.
Legal and compliance: to comply with applicable laws, regulations, legal processes, and our professional obligations; to detect and prevent fraud, abuse, or security incidents; and to enforce our Terms of Use.
We will not use your personal data for purposes other than those stated above without your prior consent, except where permitted or required by law.
4. Disclosure to Third Parties
We do not sell, rent, or trade your personal data to any third party for their own marketing purposes.
We may disclose your personal data to the following categories of recipients where necessary:
Service providers and sub-processors: third-party vendors who provide services on our behalf, including cloud hosting (Vercel), email delivery (Resend), customer relationship management, analytics (Google Analytics), and productivity tools. These providers are contractually bound to process personal data only on our instructions and to implement appropriate security measures.
Professional advisers: solicitors, accountants, auditors, and insurers where necessary for the conduct of our business.
Regulatory and law enforcement authorities: government agencies, courts, law enforcement bodies, or other public authorities where we are legally required to disclose personal data, or where disclosure is necessary to protect our rights or the safety of any person.
Business transfers: in connection with a merger, acquisition, restructuring, or sale of assets, in which case the acquiring entity will be bound by this Privacy Policy or will provide notice of any material changes.
We require all third parties to whom we disclose personal data to respect its security and to process it only for specified purposes in accordance with applicable data protection law.
5. Overseas Transfer of Personal Data
Some of our service providers are located outside Singapore. When we transfer your personal data to countries outside Singapore, we will take appropriate steps to ensure that such transfers are in compliance with the PDPA, including ensuring that the recipient provides a standard of protection comparable to that under the PDPA.
By providing your personal data to us, you consent to the transfer of your personal data to countries outside Singapore for the purposes described in this Privacy Policy.
6. Retention of Personal Data
We retain personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by law or regulation.
Personal data submitted through enquiry forms is retained for up to 3 years from the date of last contact unless a service engagement has commenced, in which case it is retained for the duration of the engagement plus 7 years in accordance with Singapore commercial record-keeping requirements.
Technical and usage data collected through cookies and analytics tools is typically retained for 26 months from the date of collection.
When personal data is no longer required, we will take reasonable steps to destroy or permanently de-identify it.
8. Security of Personal Data
We take the security of your personal data seriously and implement appropriate technical and organisational measures to protect it against unauthorised access, disclosure, alteration, loss, or destruction.
These measures include: encrypted data transmission (TLS/HTTPS), access controls limiting personal data access to authorised personnel on a need-to-know basis, secure third-party hosting infrastructure, and regular review of our data handling practices.
While we take all reasonable precautions, no method of transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee absolute security, and you provide personal data at your own risk. If you believe your personal data has been compromised, please contact us immediately.
9. Your Rights Under the PDPA
Under the PDPA, you have the following rights in respect of your personal data held by us:
Right of access: you may request a copy of the personal data we hold about you and information about how it has been used and disclosed within the past year.
Right of correction: you may request that we correct any personal data we hold about you that is inaccurate, incomplete, or misleading.
Right to withdraw consent: where we process your personal data on the basis of your consent, you may withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing carried out before the withdrawal. Please note that withdrawing consent may affect our ability to provide certain services to you.
To exercise any of these rights, please submit a written request to our Data Protection contact below. We will respond to your request within 30 calendar days. We may charge a reasonable fee for access requests as permitted under the PDPA.
We reserve the right to refuse requests that are frivolous, repetitive, or technically impractical, or where providing access would adversely affect the personal data or privacy of other individuals.
10. Data Protection Contact
For questions, concerns, or requests relating to this Privacy Policy or the handling of your personal data, please contact us at:
Freemansland Creatives Pte Ltd UEN: 202321157G Singapore Email: hello@freemanslandcreatives.com Website: freemanslandcreatives.com/contact-us
We take all privacy complaints seriously and will respond to your enquiry as promptly as possible and within the timeframes required by the PDPA.
11. Third-Party Links
Our Site may contain links to third-party websites. This Privacy Policy does not apply to those websites. We are not responsible for the privacy practices of third-party sites and encourage you to review their privacy policies before providing any personal data.
12. Governing Law
This Privacy Policy is governed by and construed in accordance with the laws of Singapore, including the Personal Data Protection Act 2012 and any regulations or guidelines issued thereunder by the Personal Data Protection Commission.